Teeth Whitening Products Market Competitive Landscape Based on Product Design – Muleskinner

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Main companies covered by the teeth whitening products market The searches are BURST USA Inc., Burts Bees (CLX Group), Colgate-Palmolive, Davids Natural Toothpaste Inc, GlaxoSmithKline plc, Go Natural, Hello Products, Johnson and Johnson, Ludovico Martelli SpA, Mr. Blanc, Nu Skin, Proctor and Gamble, Supersmile , Ultradent Products Inc., Unilever, Go Smile,and other key market players.

Global Teeth Whitening Products Market held a market value of USD 4,998 Million in 2021 and is projected to reach USD 8,316.4 Million by 2030. The market is expected to grow at a CAGR of 6.03% from 2022 to 2030 .

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The global market size is the main topic of this report, with particular focus on North America, Europe, Asia-Pacific, South America, Middle East and Africa. Based on manufacturers, regions, types, and applications, this research divides the market into categories. Another extremely in-depth component of the global market research and analysis study included in the report is regional analysis. This section provides information on the expansion of several regional and national markets in terms of sales. It gives a comprehensive country-by-country volume analysis and region-by-region market size analysis of the global market for the historical and forecast period till 2028.

The market is expected to be driven by the growing awareness and awareness of oral health and hygiene. Additionally, the growing influence of social media on aesthetics is also believed to be fueling the growth of the market. Despite the driving factors, restrictions in the use of teeth whitening products are expected to hamper the market growth.

Growth Influencers:

Growing awareness and awareness of oral health and hygiene

Oral health and hygiene is an essential part of health awareness and behavior. People are becoming more aware and aware of their oral health as well as their hygiene. This realization and awareness is driving the demand for whitening products. Moreover, this demand is also increasing due to the rapidly changing lifestyle, especially in the urban population. Hence, the rising awareness of oral hygiene and health is expected to fuel the growth of the market.

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Presentation of the segments:

The global teeth whitening products market is segmented into solution, composition, treatment option, sales channel and end user.

By solutions,
Supplies/Materials
o Powder
o Bands
o Rinses
o Gels
o dental floss
o Toothpaste
o Sugar-free chewing gum

Equipment/Device
Toothbrush
o Teeth whitening pen
o Whitening cleanser tooth polisher
o Teeth whitening device
o LED teeth whitening accelerator

The vendor/materials segment is expected to hold the largest market share of around 70% owing to the increasing adoption of products such as gels, powders, and toothpastes, among others for teeth whitening. Within this segment, the gels sub-segment is expected to grow at a CAGR of 4.77%. In the equipment/devices segment, the tooth polishers, cleaners and whiteners sub-segment is expected to exceed a market size of USD 187.46 million by 2030.

By composing,
Hydrogen peroxide
Carbopol
Glycerine
Others

The hydrogen peroxide segment is expected to hold a large share of more than 45% due to its cleaning properties. The glycerin segment is expected to hold the second largest market share as it is widely used to prevent teeth from drying out.

By treatment option,
In-office whitening
Take-out kits distributed by professionals
Over-the-counter products

The professionally dispensed take-home kits segment is expected to hold a major share and contribute more than the combined market size of the remaining treatment options. This is due to their growing demand.

By sales channel,
Offline
o Medical stores
o Supermarkets
o Others
On line
o E-commerce
o Brand website

The market size of online segments accounts for around 30% of the offline market size in 2021 and is expected to reach 31.5% of the market share by 2030. This is due to the increasing adoption of online channels for the purchase of teeth whitening products and within this segment, the e-commerce sub-segment is estimated to witness a growth rate of approximately 6.66% over the projected period.

Per end user,
Dentist (clinical use)
Housework
o Children
o Adults
o old age

The household segment is expected to hold the largest market share owing to the growing adoption of home teeth whitening products, especially in developing countries. Within this segment, the children’s segment is expected to exceed a market size of USD 300 million in 2024.

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Regional overview

By region, the global teeth whitening products market is divided into Asia-Pacific, Europe, North America, Middle East & Africa and South America.

The Asia-Pacific region is expected to hold the largest market share and is also expected to witness the fastest growth rate of 6.49% during the forecast period owing to the presence of various manufacturing plants of global players. market in the Asia-Pacific region. Additionally, the high awareness of the appearance of teeth in the region is estimated to be fueling the growth of the market.

The North America region is expected to hold a second largest market share owing to the growing demand for innovative and technologically advanced teeth whitening products in the region. Additionally, Europe, South America, Middle East and Africa regions are also expected to drive the market growth.

Competitive landscape

These market players are involved in collaborations, mergers and acquisitions, and new product launches, among other initiatives, to boost their presence in the market. For example, in November 2021, Nu Skin acquired Mavely and accelerated its social commerce capabilities. This acquisition streamlined Nu Skins’ social selling and customer acquisition capabilities.

The Global Teeth Whitening Products Market report provides information about the pointers below:

Market penetration: Provides comprehensive market insights offered by major players

Market development: The report offers detailed information on lucrative emerging markets and analyzes penetration in mature market segments

Market Diversification: Provides detailed information on untapped geographies, recent developments and investments

Assessment of the competitive landscape: Mergers and acquisitions, certifications, product launches in the global Teeth Whitening Products market have been provided in this research report. In addition, the report also emphasizes on the SWOT analysis of key players.

Product development and innovation: The report provides intelligent insights into future technologies, R&D activities and breakthrough product developments

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The Global Teeth Whitening Products Market report answers questions like:

What is the market size and forecast of the global Teeth Whitening Products market?
What are the inhibiting factors and impact of COVID-19 on the Global Teeth Whitening Products Market during the assessment period?
What are the products/segments/applications/areas to invest in during the assessment period in the Global Teeth Whitening Products Market?
What is the competitive strategic window for opportunities in the Global Teeth Whitening Products Market?
What are the technological trends and regulatory frameworks in the global teeth whitening products market?
What is the market share of the major players in the global teeth whitening products market?
What modes and strategic moves are considered favorable for entering the global Teeth Whitening Products market?

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