Lasso Loop Launches Product Design, Announces Working Prototype Home Recycling Device, and Launches Presale Program

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Along with the development of the device, Lasso will establish a service network to recover and re-manufacture the pure outputs of the device.

SAN MATEO, California, January 5, 2022 / PRNewswire / – Today, Lasso Loop, the company dedicated to facilitating the planet’s vital circular economy, kicked off the design of its Lasso home recycling device at the Consumer Electronics Show (CES) and announced the details of its functional prototype. Created to offer 100% recycling and prevent materials from ever reaching landfills or oceans, Lasso will provide consumers with simple, convenient and incentive recycling. The company also launched a limited number of presales to attendees of the Consumer Electronics Show, with presales in the United States to be open to the public. February 1st.

Today, Lasso Loop, the company dedicated to facilitating the planet’s vital circular economy, kicked off the design of its Lasso home recycling device at the Consumer Electronics Show (CES) and announced details of its working prototype. Lasso shown in carbon fiber color. Presales are expected to open in the United States on February 1.

Lasso’s home recycling device will provide consumers with simple, convenient and incentive recycling.

“The current curbside recycling system is flawed and inefficient, recycling only 9% of goods and requiring incessant extraction, extraction and processing of virgin materials that perpetuate pollution on our planet,” said Aldous Hicks, co-founder of Lasso Loop. “Lasso enables everyone to actually recycle. Our goal is to accelerate the adoption of a more vital circular economy.”

Of the 8.3 billion metric tonnes of all the world’s plastics ever produced, 6.3 billion metric tonnes have become plastic waste. Only 9% of the world’s waste has been recycled and only 2% of materials are currently closed-loop recycled. * The vast majority of plastic waste around the world accumulates in landfills or in the environment, including landfills. oceans. In the United States, it has been estimated that the remaining landfill capacity will decrease to just 17 years in 2022. **

Lasso’s device processes seven of the most commonly used plastics, glass, and metals. From loading to storage, in minutes, the recycling process cleans and removes contaminants such as food, grease, dirt and sticky labels, while keeping materials separate – ensuring manufacturers pure and valuable recycled materials like inputs for remanufacturing.

For two years, Lasso’s engineering and development team built the working prototype and worked with designers to develop the contemporary design of the product for retail. With clean lines and a modern aesthetic, the device is suitable for a kitchen, pantry or other household locations, using standard water and power connections, and will be available in six colorways, including carbon fiber, matte black, stainless steel, white, dark green and dark. blue. The working prototype was completed in december 2021 and shipped from Australia to the San Francisco Bay Area for display and demonstration starting this spring.

“We are seeing conscious consumers and businesses working in every way possible to slow the effects of climate change,” Hicks continued. “We are deeply proud to create a product and service that is a solution to changing the future of recycling and reducing the human impact on the planet.”

A limited number of Lasso presales will be offered at an introductory price of US $ 3,500, $ 1,500 off the manufacturer’s suggested retail price of $ 5,000. Consumers who purchase a Lasso through the presale program will also have the opportunity to apply for the beta pilot in 2023.

Lasso’s final product should be available in the west United States in 2024, with a pilot program scheduled for 2023. Find out more about Lasso presale prices and reservations at www.lassoloop.com/loopmein.

* reference: peer-reviewed journal Scientists progress, The New Plastics Economy: Rethinking the Future of Plastics
**reference: Waste market overview and outlook 2019, Waste Business Journal

ABOUT THE LASSO LOOP
Lasso Loop facilitates the vital circular economy of the planet. The company is dedicated to a comprehensive recycling solution that ensures the consistency and purity required to ensure that materials can be remanufactured in a closed loop recycling system to prevent materials from reaching landfills, rivers or landfills. oceans. Lasso is the world’s first household recycling device. From loading to storage, Lasso processes seven of the most common plastics, glass and metal used in the home, while using less water and electricity than a standard dishwasher. Learn more about www.lassoloop.com.

Media contact:
Dominique leonard, Lasso loop
[email protected] or 310-753-5336

Pamela Bennett Ajello, MA Media for Lasso Loop
[email protected] or 510-501-5768

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SOURCE lasso loop

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